1.1. Explore Dynamics 365 Marketing
Exploring Dynamics 365 Marketing involves understanding its use cases and the different features it provides.
Use cases include lead generation and qualification, marketing forms, email marketing, customer journeys, event management, and targeting customers using segments and subscription lists.
Features include creating marketing emails, building landing pages, managing events, creating and managing customer journeys, and analyzing marketing insights.
Understanding Dynamics 365 Marketing is important to effectively plan, execute, and monitor marketing campaigns to target and engage customers.
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Question 1 of 9
1. Question
Which two components are included in Dynamics 365 Marketing? (Select two.)
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Question 2 of 9
2. Question
A company uses Dynamics 365 Marketing. Marketing team members must be able to group related customers for campaigns, market research, and surveys.
What should you recommend? (To answer, drag the appropriate features to the correct requirements. Each feature may be used once, more than once, or not at all. You may need to drag the split bar between panes or scroll to view content.)Sort elements
- Create a single campaign activity geared to a targeted audience.
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- Create groups of related customers for use in customer journeys.
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Marketing list only
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Marketing segment only
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Marketing segment or marketing list
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Question 3 of 9
3. Question
A company plans to implement Dynamics 365 Marketing.
For each of the following statements, select Yes if the statement is true. Otherwise, select No.
You can only query across accounts, leads, and marketing lists when building segments.
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Question 4 of 9
4. Question
A company plans to implement Dynamics 365 Marketing.
For each of the following statements, select Yes if the statement is true. Otherwise, select No.
You can use quick campaigns with both marketing lists and marketing segments.
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Question 5 of 9
5. Question
Which features are available in Dynamics 365 Marketing?
(For each of the following features, select Yes if the feature is available. Otherwise, select No.)
Create graphical email messages.
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Question 6 of 9
6. Question
Which features are available in Dynamics 365 Marketing?
(For each of the following features, select Yes if the feature is available. Otherwise, select No.)
Design dynamic content in email messages.
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Question 7 of 9
7. Question
Which features are available in Dynamics 365 Marketing? (For each of the following features, select Yes if the feature is available. Otherwise, select No.)
Configure a website for an event.
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Question 8 of 9
8. Question
A company organizes and runs conferences and other events. The company is considering using Dynamics 365 Marketing. The company wants to ensure that they can implement key marketing features without requiring any customizations.
Which three capabilities do Dynamics 365 Marketing support using out-of-the-box functionality? (Select three.)CorrectIncorrect -
Question 9 of 9
9. Question
A marketing agency wants to create a few lists of contacts and accounts to run a customer journey for their upcoming product launch.
Which two options can the agency use? Each correct answer presents a complete solution.CorrectIncorrect